COLUMBIA, SC, February 13, 2024 —The American Reusable Textile Association (ARTA) announces new President of the Board the Directors.

Jerry Martin, Vice President of Sales & Marketing at Prudential Overall Supply has been announced as the new ARTA President of the Board of Directors.

With over 30 years of wide-ranging sales, marketing, public relations and management experience at Prudential Overall Supply, Jerry Martin uses his extensive knowledge of the company and the industry to lead Prudential’s sales and marketing efforts. Working to create a world-class sales organization at Prudential, he is committed to building and enhancing the company’s customer-focused, growth-oriented sales culture as demonstrated by being recognized on Selling Power’s “50 Best Companies to Sell For” list for the fifth consecutive year.

Jerry participates in related green industry efforts through his contributions for the American Reusable Textile Association (ARTA) where he serves as the 2024 President of the Board of Directors. He also chairs the cleanroom committee and is a member of the marketing and education conference committees. Additionally, Jerry contributes time to the Textile Rental Service Association (TRSA) and is past co-chairman of the association's Marketing & PR committee.

Through his work at TRSA, Jerry helped establish TRSA’s international standard for the Clean Green certification program. He currently serves on TRSA’s Clean Green advisory committee to help maintain the integrity of the certification program along with growing the program’s marketplace brand.
Jerry earned his M.B.A. and B.A. degrees from San Diego State University.
Jerry has been married to his wife Nicole for the past 30 years and they have two daughters (23) and (20) who all reside in the San Diego, CA area.